The company K-Werks is developing a new fantastic service for the music industry.
The product Labelcpoy will offer the customer a server space and the tools for the label copy that a record production entails.
I was given the fine task of producing the logotype (both as a monogram and a signature) for the Labelcopy service and I chosed to draw it digitally.
The reason for hand-drawing is mainly for the purpose to create both an industrial and austere style, but at the same time bring it to life in a more organic manner that is clearly visible in the a and the p, which slopes slightly outwards in each direction.
