Gianna Guerra's profile

P2 Principles of Gestalt

objective: develop engaging illustrations that effectively communicate the gestalt principles of similarity, proximity, continuance and closure. all illustrations were completed on the computer using the typeface platelet designed by (find his name). the complete project brief (with objectives), design inspiration, development sketches, additional illustrations and more are all captured here—take a look


Similarity- The use of objects that  share similar visual characteristics end up being related to each other.




Continuous- To imply a sense of direction/movement based on the arrangement of an object.




Proximity- Used to show distance between shapes or objects that are similar or not in a group





Closure- A object that is incomplete, but has enough information to be perceived as a whole.














application: exploring and using the principles of continuous and closure—using two complimentary colors. beautifully created using my new best typographic friend platelet.
P2 Principles of Gestalt
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P2 Principles of Gestalt

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