Miguel da Silva's profile

The Refillery branding


The Refillery – Your planet friendly grocer

The Refillery is an exciting, new planet-friendly grocer offering a stylish, convenient, PLASTIC-FREE, ‘weigh-and-pay’ shopping experience that helps you to stock and re-stock your pantry with the highest quality, ethically-sourced products without all that wasteful packaging normally associated with a trip to the grocery store.


The goal was to create a uniform look across all the branding platforms from in-store to packaging/postage. I wanted to play with the planet friendly/zero waste concept of the store and use that to design a safe and sustainable way of branding which is incredibly cost efficient.

The outcome: A stamp that will be used on everything from letters, cards, in-store brown bags and boxes for delivery.

Photo by Gareth Hubbard on Unsplash
The Refillery branding
Published: